One look at the Pilot Point EDC website and you instantly get the message of a town with history and beauty that is ready for growth! The homepage features a custom-designed map along with general demographic information which gives a prospective business some of the basic information they will need before considering the City as a destination for expansion or relocation. A calendar feed and news feed also help prospective businesses quickly find out what events are going on the City that they may want to find out more information about. The promotional video and testimonial give prospective businesses even more reasons to act and the contact form, address, and map in the footer allow prospective businesses to reach out to the EDC without ever leaving the homepage.
The Google integrated tools, make the site even more powerful. First, consider that both the website calendar and documents are managed via Google Calendar and Google Drive, respectively, allowing EDC editors to manage the two most common things changed on an EDC site without ever logging into a website editor. Next, consider the Available Properties page which ties in all of the available business properties in the City with Google Maps, so prospective businesses can find what they are looking for either by browsing by name and type or by location. Finally, consider the website editing tools that enable users to log in from the browser or mobile device with a simple Google profile. These Google tools are all part of the EDC’s G Suite account, which includes business email on the Gmail platform, which they run their official email ([email protected]lotpoint.com).